Avoid The Trade Show Burnout

Booth staffers at trade shows often face personal energy crises. Researchers have found that performance levels are highest between 10 a.m. and noon, with sales people reporting their lowest energy levels in the early morning from 8 a.m. to 10 a.m. But working an exhibit is akin to a performance, and reps can't sustain energy without proper conditioning and techniques. Here are a few steps to avoid burnout.

•Take a 10-15 minute break every three hours.

•Drink plenty of water to prevent dehydration

•Don't work the booth alone, team selling helps reduce stress.

•Eat light meals that include plenty of energy inducing carbohydrates.

•Get enough rest. It seems obvious but save the partying for after you've worked an exhibit.

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